The Horace Mann League
Saturday, November 27, 2010
Why Emotion Will Usually Outweigh Logic In The Audience's Brains
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Many people like to think that business is all about logic, and that customers behave having rationally analysed all available data, conside...
New study of the brain shows that facts and beliefs are processed in exactly the same way.
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Fact Impact New study of the brain shows that facts and beliefs are processed in exactly the same way. When a committed Christian says he b...
Does Your Personality Influence Who You Vote For?
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Does Your Personality Influence Who You Vote For? ScienceDaily (Nov. 2, 2008) — Does your personality influence who you vote for? The s...
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